Location

By using an urban setting but also using mundane aspects of everyday life such as eating breakfast, we can clearly locate her as the girl next door type pop star similar to early Lily Allen and Ellie Goulding. In addition the urban setting adds an edge makes it more gritty and grimey which keeps in with the genre which is pop and rap. We felt the urban setting will be identifiable by our target audience and is not different enough to other artists to not be unrecognisbale but by the same token as unique enough to demonstrate our singer star image of urban pop.